Italian Artisan partnered with Ad Hoc Atelier to develop private label products that combine Made in Italy craftsmanship with personalization. The result is a flexible, high-quality product line that supports Ad Hoc Atelier’s vision of gifting as something real, unique and memorable.
The Brand
Ad Hoc Atelier is a platform dedicated to high-quality, personalized gifts, rooted in Italian craftsmanship and contemporary design. Its mission is to bring Made in Italy artisanal excellence into modern gifting, offering objects that feel personal, tangible and genuinely meaningful.
The Need
Ad Hoc Atelier required a reliable manufacturing partner capable of transforming its vision into scalable, private label products without compromising artisanal quality.
The challenge was to develop items that could be fully customized while maintaining consistent standards across materials, finishes and production.
The brief focused on:
- Made in Italy production
- private label development
- flexibility for personalization
- quality suitable for premium gifting
The objective was clear: build a product foundation that could support the brand’s promise.
“Working with Italian Artisan allowed us to bring our idea of meaningful, personalized gifting to life through products that truly reflect Italian craftsmanship.”
— COO
The solution
Italian Artisan developed and produced a range of private label products for Ad Hoc Atelier, managing the entire manufacturing process. From material selection to finishing, each item was designed to support customization while preserving the integrity of Italian artisanal craftsmanship.
The collaboration allowed Ad Hoc Atelier to offer personalized gifts that feel authentic, well-made and distinctive, without the limitations of off-the-shelf solutions. Italian Artisan acted as a manufacturing and development partner, ensuring reliability, consistency and production flexibility.
The results
The private label products enabled Ad Hoc Atelier to strengthen its positioning as a destination for meaningful, high-quality gifting. Customization became a core asset rather than a constraint, allowing the brand to scale its offering while maintaining a strong Made in Italy identity. The collaboration established a solid product foundation for future growth and new collections.
Company
Ad Hoc Atelier
Headquarters
Milan, Italy
About the brand
Ad Hoc Atelier is a Made in Italy gifting platform dedicated to artisanal quality and personalization. The brand creates private label and customized products designed to turn gifting into a meaningful, lasting gesture. By combining Italian craftsmanship with contemporary design and flexible customization, Ad Hoc Atelier offers objects that are personal, well-made and truly unique.
